Sparrow for iPhone is out now!

I got a small preview of Sparrow for iPhone a few months ago and I’ve been really excited for it to hit the App Store. It’s $2.99 and well worth it. Those guys did a great job. Watch the video below.

sparrowmail:

Sparrow iPhone is now available on the App Store.

On Inverted Scrolling

I’ve been using inverted scrolling in Lion for a few days. I want to like it but I just can’t seem to get the hang of it.

Here’s the problem: On an iPad, I’m physically manipulating the content, moving it in relation to the screen. On my Macbook Air, I’m not (or at least it doesn’t feel like I am)

If you want to abstract this imagery, think of a long scroll hanging from your ceiling to the floor. Now imagine your iPad screen placed somewhere on that scroll. As you flick and move the content, the scroll flows through the iPad.

When I scroll on my Air, I’m not manipulating the content like I do on an iPad, I’m manipulating the view, the window.

iPad - touching content

Air - touching the window

It’s a distinction that can be easily confused. I think the inverted scrolling/content manipulation works well on a touch screen but not so well on a laptop/desktop.

What do you think of inverted scrolling?

4 Easy Ways to Read More Content Online

As many of you know, I’m constantly trying to figure out the best way to consume content efficiently. As time goes on and you find more websites that you love - or think you may love in the future - you scribble them down somewhere in your computer’s memory and then hope you’ll someday return to them.

I use four rules that seldom change. These rules may expand and contract based on new data or new behaviors.

We must choose the mediums in which we subscribe to a source carefully.

There are certain sources that are better to subscribe to via RSS and others that are better to simply follow on Twitter. For example, Boing Boing or TUAW publish large amounts of content daily. These types of sources bottleneck in your RSS reader and are better managed through a medium like Twitter or Flipboard.

This rule mainly comes down to reducing anxiety when you go to read backlogs of content.

Recognize and exploit the limitations of RSS.

RSS is such an interesting technology. It provides the opportunity for anyone to subscribe to a source yet publishers shoot themselves in the foot by truncating content in the effort to get you to go to their website and click on a few ads.

Many sources - like Esquire - only provide a headline through RSS. The user is asked to subscribe, evaluate and then click through, leaving them in the browser. This completely defeats the purpose of RSS, leading me to subscribe to sources like Esquire through Twitter. 

Other sources, like blogs that publish in low volume, are wonderful for RSS. The content is all there and it doesn’t get overwhelming if you miss a week or two.

Collect, then curate.

Curating is one of the hardest things we can do, both in our digital lives and in our real lives.

Curating requires that we make hard decisions about what stays and what goes. We ask ourselves the question: “What if I want this in the future?” This question is largely a trap and ends in us keeping things that we won’t actually use, leading to clutter.

No one has really nailed consumption analytics yet. I want my systems to phase our sources that I don’t actually read and tell me exactly how I’ve interacted (or how I haven’t) with a source.

Don’t be afraid to experiment.

The beauty of these rules is that you can quickly and easily change how you consume a source or a set of sources. I tried primarily using an RSS reader for a while, that didn’t work for me so I changed things. I unsubscribed from five sources through RSS and began to follow them on Twitter. This led to a much more manageable experience and allowed me to create Rule #1 above. 

Make your changes small and temporary, maybe even a few hours or a few days. If you don’t like the change, go back.

What rules do you use to manage your content?